Amazon seller intelligence dashboard and GPT
Connect once per regional Seller Central account. Use the structured AmazonIQ Dashboard for a verified snapshot, the independent AmazonIQ GPT for natural-language investigation, and What-If for explicitly hypothetical scenarios.
Seller-authorized. Read-only. No price, listing, inventory, order, or shipment changes. Free Limited Access is available.
After connecting an authorized Seller Central account, ask AmazonIQ GPT questions in your preferred language about the seller data available in your workspace. AmazonIQ explains the available data and remains read-only.
Sign-in and dashboard screens may currently appear in English.
Two independent seller intelligence experiences
The Seller Intelligence Dashboard and AmazonIQ GPT are two independent systems. The Dashboard does not feed the GPT, and the GPT does not read the Dashboard. Both may use the same seller-authorized AmazonIQ connection, but neither depends on the other. They do not call, read from, or depend on each other.
Supported results retain marketplace, region, currency, period, freshness, source, and actual-versus-estimated context. Through ChatGPT, sellers can ask focused follow-up questions from a computer or phone in their preferred language without repeatedly uploading isolated screenshots when relevant authorized context is already available.
SELLER INTELLIGENCE DASHBOARD
AmazonIQ organizes supported seller-authorized Amazon data into a structured, read-only operating view for orders, sales, finance, fees, products, listings, pricing, inventory, FBA, inbound activity, returns, performance signals, customer-feedback topics and data coverage.
AMAZONIQ GPT
AmazonIQ GPT independently supports natural-language investigation across verified overview, orders, sales, finance, pricing, inventory, FBA, listings, product performance, returns, reimbursements, seller performance and coverage operations.
MODEL WHAT COULD HAPPEN NEXT
Model hypothetical inventory, fee and contribution scenarios using explicit assumptions. Scenarios are never presented as actual Amazon results.
Dashboard coverage and GPT coverage are not identical. Availability depends on what Amazon returns and what the account, marketplace, region, role and report eligibility allow. Amazon Ads requires a separate authorization and product path. AmazonIQ does not claim complete Account Health, complete Seller Central parity, buyer PII, raw buyer-review content or write actions.
Both experiences remain read-only. AmazonIQ does not change prices, listings, inventory, orders, fulfillment or buyer messages.
This is only the beginning.
NAVINES is committed to expanding seller intelligence, listening to seller feedback, and helping sellers uncover risks and opportunities they could not see before. We want to grow with our sellers and keep bringing clearer, deeper and more useful Amazon intelligence.
Amazon advertising services
NAVINES offers a read-only Amazon Ads performance review and advisory service based on reports advertisers choose to provide. AmazonIQ Ads Intelligence, a planned API-powered reporting integration, is in development and subject to Amazon Ads API approval.
Advertiser-selected reports are reviewed without account access or campaign changes.
Planned read-only reporting, subject to Amazon Ads API approval and advertiser authorization.
No Amazon passwords, campaign management, bid changes, or budget changes.
Another NAVINES product
TalkToData is a separate NAVINES product for connecting supported business channels to dedicated GPTs. Connect the channel you use, open the GPT created for that connection and investigate the available business data through natural-language questions.
AmazonIQ and TalkToData are separate NAVINES products. Their accounts, connections and data are not shared automatically.
Global seller workspace
Connect once per regional seller account. AmazonIQ shows only the marketplaces Amazon confirms for your account.
See the verified operational snapshot.
Investigate with natural-language questions.
Model scenarios with explicit assumptions.
The Dashboard and AmazonIQ GPT are separate experiences. They use the same seller-authorized active workspace but do not read data from each other. Marketplace and capability availability varies by account, region, role and what Amazon returns.
Read the global launch storyWhat sellers can ask
AmazonIQ chooses the relevant implemented sources and explains only the evidence Amazon returned for the connected seller.
What was my latest order, and which ASIN and SKU sold?
Which listings are not buyable, and why?
Which products have listing errors or missing attributes?
How much did Amazon charge in fees?
What are my Amazon net proceeds?
Which inventory is reserved, inbound, or unavailable?
What moved between Amazon fulfillment centers?
Do I have aged or excess inventory?
Were any units lost, damaged, or found?
Which products should I investigate first?
Upload my cost spreadsheet and estimate product profitability.
Available now
Direct sources and report-backed intelligence are implemented. The exact result depends on the seller account, roles, marketplace, region, eligibility, request period, and Amazon data availability.
Order headers and items can include ASIN, seller SKU, title, quantity, item price, tax components, status, and FBA or MFN fulfillment when Amazon returns them.
Connect individual sales to the products, quantities, and fulfillment paths behind them, then review ordered sales, order counts, and units sold.
Availability: Order fields vary by order, marketplace, role, and Amazon response. Buyer PII is excluded.
Discover seller listings without supplying a SKU first, then inspect buyable status, discoverability, listing errors, warnings, and missing attributes.
Find catalog and listing problems that may be limiting availability or product discovery.
Availability: Catalog enrichment, images, dimensions, weight, variations, pricing, and offer fields depend on Amazon, account eligibility, role, and marketplace.
Review financial transactions, Amazon fees, refunds, reimbursements when returned, adjustments, withheld amounts, and Amazon net proceeds.
Trace financial movement and investigate fee or refund exposure without confusing Amazon net proceeds with net profit.
Availability: Financial events can lag recent orders, and settlement reports are generated by Amazon on Amazon's schedule.
Inspect fulfillable, reserved, inbound, unsellable, researching, future-supply, and total FBA inventory, plus existing inbound plans.
See where stock is available, committed, arriving, or unavailable before deciding what to investigate.
Availability: Available for eligible FBA inventory in supported marketplaces and only when Amazon returns the requested data.
Analyze receipts, shipments, returns, removals, adjustments, losses, findings, damage, and fulfillment-center transfers from Amazon report data.
Follow how units moved through FBA and identify movement categories that deserve reconciliation.
Availability: Requires eligible FBA report data. Movement reports are asynchronous and may need time to prepare.
Review age buckets, excess units, storage exposure, long-term or aged surcharges, overage information, and FBA Fee Preview data when eligible.
Prioritize stock that may create storage pressure and distinguish estimates from actual charges.
Availability: Report and marketplace support varies. Monthly storage and overage values may be estimates; some aged-inventory reports are unavailable in specific marketplaces.
Investigate FBA returns, replacements, reimbursement cases and reversals, recommended removals, completed removals, and inbound noncompliance where available.
Bring exception activity into one read-only investigation without initiating refunds, removals, or fulfillment changes.
Availability: Each dataset has separate FBA, account, role, region, and marketplace requirements. Amazon may return no data for an otherwise valid request.
Review selected Seller Performance indicators, safe Seller Feedback ratings, Amazon-generated Customer Voice topics, and Promotion Performance where Amazon returns them.
Relate returned performance and customer signals to the seller questions that need follow-up without exposing buyer free text.
Availability: This is not complete Account Health or raw review access. Availability varies by account, marketplace, language, role, and returned report data.
Analyze an uploaded Excel or CSV cost file together with live Amazon sales, fee, refund, and net-proceeds data in the AmazonIQ GPT.
Estimate product contribution using seller-provided costs instead of treating Amazon proceeds as profit.
Availability: True profitability requires accurate COGS and external expenses supplied by the seller. Results are grounded estimates, not guaranteed net profit.
What needs attention
AmazonIQ can surface returned signals and explain why they matter. It never claims to fix the issue automatically and does not act on the Amazon account.
Unshipped orders
Listing errors and warnings
Non-buyable listings
Missing listing attributes
Low or unavailable stock
Stranded inventory
Aged or excess inventory
High fee exposure
Returns and reimbursements
Internal FBA transfers
Eligible performance indicators
How it works
Authorize AmazonIQ through Amazon. Your Seller Central password is never requested.
Open the dashboard for structured sales, money, listing, inventory, risk, and report visibility.
Ask a business question in normal language. The independent GPT selects implemented, authorized read-only sources.
Use What-If assumptions to explore possible outcomes without presenting them as actual Amazon results.
Upload an Excel or CSV cost file in the GPT for deeper product contribution and profitability estimates.
Read-only trust
AmazonIQ uses seller-authorized Amazon SP-API access in read-only mode. Tokens are handled server-side and stored refresh tokens are encrypted. Some report-backed data may require Amazon preparation time and temporary sanitized processing.
AmazonIQ is an independent NAVINES product and is not endorsed by or affiliated with Amazon.
No price changes
No listing edits
No inventory changes
No order changes
No refund actions
No shipment creation
No buyer names, email, phone, addresses, or payment details shown
No buyer messaging or feedback solicitation
Profitability with your costs
Amazon can return sales, fees, refunds, and net proceeds, but not your complete COGS or external expenses. Combine live Amazon data with your own Excel or CSV cost file to calculate grounded product contribution and profit estimates.
Estimates depend on the accuracy and completeness of the costs you provide. AmazonIQ does not promise guaranteed net profit.
Built to keep improving
Amazon Ads and PPC are not connected through the current Seller Central authorization and require a future, separate authorization.
Proactive alerts are a future area. Current workflows begin when the seller asks AmazonIQ to investigate.
The live dashboard and independent GPT will keep gaining clearer seller intelligence as supported Amazon evidence and seller needs are validated.
Coverage will expand carefully as Amazon roles, endpoints, reports, and regional behavior are validated.
Future workflows can add more seller-provided cost and external-expense context without presenting estimates as guaranteed profit.
Pricing
Explore with Free Limited Access. Continued use requires an active paid plan. Amazon API usage remains subject to Amazon availability and rate limits.
View full pricing detailsFree Limited Access
Join during launch and keep the $50/month price for your first 12 months. Regular price: $200/month.
AmazonIQ articles
Read focused guidance for investigating authorized Amazon seller data without changing the account.
Connected seller workflow
Screenshots can start a useful conversation, but an authorized AmazonIQ workspace provides the stronger context needed to inspect, ask, verify, and decide.
Read articleAmazonIQ GPT
Learn how AmazonIQ GPT independently investigates supported seller-authorized orders, sales, finance, pricing, inventory, listings and performance data without reading the Dashboard.
Read articleSeller Intelligence Dashboard
Explore the live read-only Dashboard for orders, money flow, Product 360, listings, pricing, inventory, FBA, inbound activity, performance signals and data coverage.
Read articleAmazonIQ workflow
Use the Seller Intelligence Dashboard and AmazonIQ GPT as complementary read-only experiences while keeping their data paths, limits and evidence separate.
Read articleProduct Listing
Listing data can be reviewed for completeness and issues while every content edit remains under the seller's control.
Read articleNAVINES Products
Discover how TalkToData connects supported commerce, analytics, payments, email, spreadsheet, advertising, accounting and infrastructure channels to dedicated GPT experiences.
Read articleConnect Seller Central, ask a grounded question, and review the evidence before you decide what to do next.
Free Limited Access is temporary. Continued use requires an active paid plan.